Small Business Genies - Marketing Central Coast

TESTIMONIALS

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“I worked closely with Genie Ron at WorkCover NSW as the role reported directly to me. Genie Ron was responsible for the implementation of a range of specific workplace health & safety communication programs that targeted high risk industries. Genie Ron is a highly effective marketing and communications practitioner with an ability to quickly define an issue and develop imaginative and innovative communication solutions. His drive and enthusiasm is blended with extensive experience. The combination provides for solutions that are innovative and based on business principles, leading to outcomes that are practical and relevant.

 

WorkCover NSW has a very challenging communication agenda. It is both regulator and educator on workplace health & safety. Genie Ron is able to navigate through this difficult regulator/educator nexus by effectively engaging with key stakeholders to understand their requirements and then deliver communication outcomes that cover the key issues through new insights. Ron’s results-oriented approach was an asset to the business.”

​​Peter Hansen, Acting Communications Manager - WorkCover NSW (LinkedIn)

 

"Genie Michele has been a great asset to Triforce. Originally contracted to refresh our website, our need for Genie Michele keeps expanding as she continues to put forward great ideas and concepts. Genie Michele also helped us create and implemented our new marketing strategy and branding guidelines . I would highly recommend Genie Michele to any business requiring marketing support as her work is excellent.”

​​Karen Sabo, Customer Relationship Manager - Triforce (2013)

 

​​“I've worked with Genie Ron for over 5 years. As head of call centre development at Star Track Express I have regular contact with Ron in areas ranging from internal communications and script development to our most recent multi-million dollar web development project. While Genie Ron was tasked with the boarder scope of developing the framework and providing the marketing content for the new website, I was called upon to develop and lead the migration strategy from our existing website to a new and vastly more improved website and suite of online tools.

 

For this extremely important role, I turned to Genie Ron. He was immediately able to grasp the critical requirements of the project, recognised the impact change would have on customers, and articulated the importance communication would play in the migration of over 12,000 customers. Genie Ron took a detailed brief, confirmed the expectations of the project team and the delivery timelines and set about developing a detailed migration strategy mindful of every aspect of our requirements. To great effect, Genie Ron chose to use multi-media as the medium for communication and developed a digital engagement strategy that surpassed all expectations.

 

Genie Ron scripted and produced a series of streaming videos timed to reveal and familiarise customers with each new part of the website as it became available. This was supported by a highly effective CRM strategy that ensured customers were completely aware and fully engaged with the roll-out well before each new release. The success of the web migration strategy and the ease with which the project was developed and delivered is a testament to Genie Ron’s highly developed marketing and engagement skill.”

Christy Wayth, National Call Centre Manager - StarTrack

 

“Genie Ron has always been a great sounding board for various business issues, offering unique and creative thinking to a wide and varied range of conversations over time. His intuition and business nous is fantastic and his ability to grasp concepts and both create and expand solutions, ideas and options with a level of creativity and expression is second to none.

 

Genie Ron is a strong communicator who is able to understand his audience and adjust his communication accordingly so that he is able to influence, persuade and negotiate confidently and successfully. I have found Genie Ron incredibly engaging, of great assistance when bouncing ideas and thoughts and as someone who has a genuine interest in the success of others, his business and himself. I have no hesitation in recommending Ron.”

Darren Maier, General Manager - BOQ Franchise Network

 

“Sometimes you can be fortunate as a service provider to a large organisation to find that the person you are dealing with is interested in you truly partnering with the business rather than just supplying to them. Genie Ron is one such person. Because of Genie Ron's inclusive and creative approach, we have been able to open up as an organisation to share safely and comfortably IP and opportunities that have benefited both parties considerably. In short, Genie Ron, through his clarity, cleverness, inclusiveness and integrity, has been able to get the best out of every engagement with us...and we love him for it. We cannot recommend Genie Ron highly enough. We will be happy to support him when he needs, as he needs, whenever he needs us.”

Tony Bonney, Managing Director - Podium